Big changes start locally

#iwill Take Action Fund

#iwill Take Action Fund

The Virgin Money Foundation is match funding £850,000 from Big Lottery Fund to create a £1.7million, three year #iwill Take Action Fund.

In launching the #iwill Take Action Fund we are funding under three themes:

  • Our Physical Environment: We want to foster a sense of community pride and empower young people to make the communities they live in a better place.
  • Our Health: We want to encourage young people to tackle health issues that affect their community using sport and peer networks to raise awareness and to campaign.
  • Our Culture: We want the voice of young people to be heard. We want young people to use art and media as a tool to raise awareness of the issues that matter to them and their communities.

We are looking for projects working with young people aged 10 to 20 or up to 25 for disabled people. To be able to apply you must provide evidence that young people have been involved in the planning of your project and how that will continue for the duration of the grant. Activities must include volunteering, campaigning or fundraising. Applications will be assessed on how well they reflect the #iwill 6 principles of great social action. There is further information on the 6 principles here:

In addition, each applicant will be expected to tell us how they intend to work with at least one of the following groups:

  • Young people living in the top 10% deprived areas of the North East
  • BAME youth
  • Young parents
  • Young offenders
  • Young homeless people.

Applications can be from £10,000 to £60,000.

The main grants programme is open now and will close to applications in December 2018.

The #iwill campaign aims to ensure that 60% of 10 to 20 year-olds across the UK are taking part in meaningful social action by 2020. The #iwill fund is an integral part of this work. The National Lottery and Department of Digital, Culture, Media & Sport are each investing £20 million seed funding over four years to create the #iwill fund. Virgin Money Foundation is acting as a match funder, creating a £1.7million programme, awarding grants on behalf of the #iwill fund.

The new #iwill fund aims to support the ambition of developing a lifetime commitment to social action, increasing the number of opportunities for young people to volunteer and fundraise for or campaign on issues that are important to them. The #iwill fund has a commitment to reducing the social and financial barriers that stop some young people from taking part in social action.

You can find out more about the #iwill campaign and the #iwill fund here: and @iwill_campaign.

Please read the programme guidance before applying:

Guidance PDF

Apply here

Inspiring projects the Foundation is already working with through the #iwill Take Action Fund

 The Baltic Centre for Contemporary Art

The Baltic Centre for Contemporary Art

The Baltic Centre for Contemporary Art is delivering the Creating Change programme to embed social action in three Gateshead secondary schools, working with young people on projects exploring cultural identity, their voice and their rights and community identity.

 Middlesbrough Football Club Foundation

Middlesbrough Football Club Foundation

Middlesbrough Football Club Foundation works in some of the most disadvantaged communities in the region. Its #iwill Take Action award has a focus on health and well-being with young ambassadors supporting young people through a three stage social action journey.

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